MICROSOFT: ”Cupcakes”
TVC/OLV/DIGITAL/SOCIAL
The Microsoft Surface Pro is as versatile as the people who use it. So we got Pro Bowl cupcake entrepreneurs Brian Orakpo and Michael Griffin to show people how the Surface helps them on and off the field.
CREDITS
ECD: Chris Banta, Shayne Millington
CD: Tom Weingard, Ferdinand Daniele
ACD: Nick Ciomperlik, Ricardo Munoz
Director: Erich Joiner
The campaign extended to both social and digital platforms.